Hand Made advertising agency will carry out activities within the framework of the social media service of the Duda brand.

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The Duda brand is launching a wide range of advertising activities. As part of the cooperation, Hand Made will handle the social media of the Duda brand (Facebook, Instagram and Tik Tok). The agency is responsible for communication, creation of graphic and text materials, cooperation with content creators, implementation of paid campaigns and content moderation.

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The choice of Hand Made agency among others participating in the tender was primarily determined by the excellent response to the brief and the freshness and creativity of the presented ideas. The agency's proposals were light, brilliant and just... tasty. Such as our perfect sandwich — quick to prepare, healthy and tasty.

Before the Duda brand, a very interesting stage — we are starting to implement a new brand strategy. We want to emphasize even more strongly what sets us apart: the taste that brings the daily pleasure of eating and the chickenness — that is, the specialization in poultry products, which we develop with pride and consistency. In the coming weeks we will show Duda in a completely new, fresh version — it will be appetizing, modern and very... “to eat”. This change is more than rebranding — it's a whole new quality in brand communication.

Leszek Organista
Senior Brand Manager of the brand Duda

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Duda for more than 30 years, it has been providing consumers with high-quality meat products, produced with respect for traditional recipes and attention to detail. Polish cured meats signed by the Duda brand are a combination of many years of experience, respect for the sausage craft and passion for the tastes of the family table.

Hand Made has been designing real marketing solutions across all key channels for 19 years. The agency provides strategic, creative and production support in the field of full service. The effectiveness of Hand Made is confirmed by awards, industry reports and customer ratings, including a four-time distinction among the best Polish advertising agencies in the Media & Marketing Polska report.